Challenge: Under the leadership of a new director, the Office of Behavioral and Social Sciences Research (OBSSR) released a strategic plan in 2017 to reflect new program priorities and goals. Our challenge was to create an effective channel to easily communicate these goals and priorities to key stakeholders.
Strategic Solution: We designed a four-part whiteboard video animation series that represented our client’s strategic priorities and goals. Through a process of storyboarding, narration development, and creative thinking, we delivered a product that presents complex scientific concepts in an easy-to-digest format for a wide variety of audiences.
Impact: Our videos received more than 200 views in a period of three weeks.
- ClientNIH Office of Behavioral and Social Sciences Research
- TopicsMultimedia, Animation, Videos