Strategic Communications
in Motion for Advancing
Brain Science Innovation
The NIH BRAIN Initiative at the National Institute of Neurological Disorders and Stroke (NINDS) needed a partner to plan and execute national-level communications based on health communications theory and measurable impact. This included building and maintaining digital platforms, responding to public inquiries, producing multimedia content, managing outreach, and supporting emerging issues in neuroscience like neuroethics and the use of neurotechnology.
Our Goal
Develop comprehensive, data-driven communication strategies, digital assets, and evaluation tools to help reach national audiences with timely, accessible, and impactful information.
Our Path to Success
Ripple Effect supports the NIH BRAIN Initiative by crafting strategic communications plans grounded in market research and evidence-based messaging. We create digital content and infrastructure that meet accessibility and security standards, maintain web platforms, manage invested parties’ engagement, and conduct communications evaluation. Our team also produces science-forward media content, ranging from blogs to social, and provides expert counsel on communicating complex ethical issues in neuroscience.
Our Work Smarter Promise
Strong Workforce
Our diverse team brings deep domain expertise in neuroscience and public health
Tailored
Communications strategies are customized to meet the unique challenges of neuroethics and advanced brain research technologies
Flexible & Adaptable
We have responded to shifts in the policy landscape with updated messaging and strategic planning