Translating Voices
into Visuals that Drive
Meaningful and Lasting Impact

Ripple Effect was tasked with visually representing how federal healthcare policies impact patients, providers, and communities. Using insights drawn from interviews, transcripts, and qualitative research, we produce clear, empathetic visuals that communicate complex regulatory challenges, particularly around clinician participation in government-sponsored and marketplace medical programs.

Our Goal

Translate healthcare policy research and invest parties’ perspectives into accessible, human-centered illustrations that support regulatory communication and decision-making.

Our Path to Success

The Ripple team applied a creative, feedback-driven design process to transform research into static illustrations aligned with human-centered design principles. Our team analyzed interview transcripts to extract key themes and collaborated with key players to ensure visuals accurately reflected lived experiences. Through iterative development, we produced low-, mid-, and high-fidelity prototypes using conceptual metaphors to clearly communicate program challenges and decision-making barriers.

Our Work Smarter Promise

High Quality

Ensured all products met high standards of visual clarity, accessibility, and consistency

User Centered

Grounded visuals in the client’s voice to promote understanding and connection

Flexible & Adaptable

Responded to evolving client input and multiple rounds of feedback to refine the final outputs

20+

Individual Stories Visualized

3

Levels of Prototype Fidelity Delivered

100%

On-Time Delivery of Visual Products

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Ripple Effect Communications, Inc.®

9600 Blackwell Rd., Suite 210,
Rockville, MD 20850
(800) 277-5708

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