The Scientific Workforce Diversity (SWD) Office at the National Institutes of Health (NIH) wanted to raise the visibility of its mission, vision, and key accomplishments. Our challenge was to update select materials for SWD to better reflect its updated brand elements at external events.
We created a simple, interactive video presentation that SWD can utilize to educate audiences about its work. We also designed several exhibit booths and print collateral materials that SWD could share at external events.
SWD has successfully used these materials at several meetings and exhibits and received positive feedback on the content and format.